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October 5, 2017 10.00 - 11.00

Generating ROI from your content marketing strategy

If your business hasn’t already adopted a content marketing strategy then now is the time to start.

Content marketing can be considerably cheaper than traditional methods and produces as many as three times the leads. But creating a multi-channel content marketing strategy that really works takes time, effort and a structured approach.

This webinar will cover the fundamentals to help you make content marketing work for your business:

  • What is content marketing?
  • How content marketing fits into your overall marketing strategy
  • Importance of data and insights
  • Identifying your customer profiles
  • Building your content marketing strategy
  • Choosing the right media and channels
  • Maximising your resources
  • Getting your content seen
  • Informational vs. commercial content opportunities

We’ll also talk you through our content marketing framework, which guides you through the process of creating a well-defined, successful content strategy. From SEO and content to social media and outreach, each aspect of content marketing requires targeted research, creation and execution.

Ultimately, you will learn how to create an effective content marketing strategy that delivers conversions and ROI. Melt Content will also invite you to ask any questions you may have to ensure you get the most out of this event.

WATCH NOW

Generating ROI from your content marketing strategy

If your business hasn’t already adopted a content marketing strategy then now is the time to start.

WATCH NOW

Please enter your name and email to recieve a download link

Melt Content Metal Box Factory Great Guildford Street SE1 0HS London UK